The real “Made in Italy” in Zurich
The “Swiss Federalism” association, with the sponsorship of the Zurich Com.it.es, is organizing an event dedicated to Italian companies wishing to make their products and services known in Switzerland.
Swiss Federalism is a nonpartisan association whose goals include promoting Swiss federalism internationally and its benefits on the economy and society as a whole, protecting and promoting the Italian language beyond the Gotthard as a minority language in Switzerland, and supporting small and medium-sized enterprises.
On September 10, 2022 at the Schweizerisch-italienisches Kunstgymnasium (Art School) – Parkring 30 – Zurich ( near the Zürich Enge station) organized an event where small and medium-sized Italian companies will be able to make themselves known and their products strictly “Made in Italy” in the Helvetic Confederation through the presentation of their company that can also take place with powerpoint slides from the stage, with the display of their catalogs and the sale of their products.
Italian Culture in Brief
Italian culture is highly appreciated by foreigners; first and foremost, its gastronomy, folklore, architecture, art, fashion, and the lifestyle of its citizens are objects of admiration.
Among the things for which the world immediately connects certain products, personalities, or activities to Italy are:
- Espresso coffee, pizza, and pasta
- The length and quantity of a lunch or dinner that can last hours making it a real social activity
- An enviable artistic heritage with as many as 5,000 museums, 12,000 libraries, 65,000 churches, 30,000 historic houses, and 40,000 castles
- Personalities such as Caravaggio, Christopher Columbus, Dante Alighieri, Leonardo Da Vinci, Enrico Fermi, Galileo Galilei, Luigi Pirandello, Alessandro Manzoni, Giacomo Puccini, Giuseppe Verdi, Alessandro Volta, Marco Polo but also Totò, Anna Magnani, Sofia Loren, Mina, Alberto Sordi, Riccardo Muti, Luciano Pavarotti, Sergio Leone, Bud Spencer (Carlo Pedersoli) and Terence Hill (Mario Girotti) etc.
- The square as a fundamental point for the inhabitants’ sociability
- The gastronomic heritage known globally as the “Mediterranean diet“
- The “Made in Italy” sought after for its quality with a market worth billions
- Recently a study by the Rome Business School, ranked Italy among the 10 European countries offering a better tourist-digital experience: 73% of museums allow online visits and have increased digital services and virtual reality activities.
Something of Italy can be found almost everywhere in the world from the emigrated people and their descendants, in restaurants, surnames, menus etc we often find something that recalls the Italian language and/or culture
The Project
This event, aims to enhance and publicize the products or services companies that hold high the name of “Made in Italy”. It is a full day of networking dedicated to the development of participating companies that in front of the public will be able to exhibit and sell their products and services and present their company from the stage.
Participating companies can be based either in Italy or abroad as long as the products or services presented are “Made in Italy.”
The event is open for companies from all product sectors (technology, tourism, food etc.).
It is also intended to make Italians abroad better known and closer to the Com.it.es which, will participate with their patronage and will also be represented within the jury, as well as the other Italian institutions present on Swiss territory .
An opening greeting from the stage of the institutions and the presidents of the Comites is planned.
Free entry to Italian museums and parks for AIRE registered Italians
What the COMITES are, the antennas of the Italian spirit abroad
Sponsorship and award ceremony
This event is sponsored by the Zurich Com.It.Es. The Enterprise Commission of the Zurich Comites has also requested a contribution from the Farnesina in order to be able to award a prize dedicated to the training of young Italians abroad for new professional figures (paid internship/practicum) for the top three ranked companies, based on the decision made by a diverse jury composed of various academic, business and institutional figures.
Program
The event will take place in Zurich at the Schweizerisch-italienisches Kunstgymnasium (Art School) – Parkring 30 – Zurich ( near Zürich Enge station) on Saturday, September 10, 2022 with the following program:
- 11 a.m. Opening of the event with greetings from the institutions
- 12.30 pm Tasting of “Made in Italy” products
- 2 p.m. – 5 p.m. Presentation from the stage of the participating enterprises
- 5 p.m. – 6 p.m. Evaluation of participants by the jury
- 6 p.m. Award ceremony and closing of the event.
The event is open to the public with FREE ENTRANCE
Application for Participation
Companies wishing to participate in this event can announce themselves at Email events@swissfederalism.ch by August 30, 2022 (subject to availability of places) and will receive all the information to take part.
Video presentation of the event at the Chamber of Deputies (in Italian)
The speakers are Andrea Schenone, President of Swiss Federalism, Adriano Ippoliti, CEO of Diamante TV, Gaetano Nuovo, Comm.Impresa Comites Zurigo, Enrico Bonagura, Councillor Comites S.Gallo, Nunzio Sparano, Comm.Impresa Comites Zurigo and Stefania Padoan, Vice President Comites Lugano.
The moderator was the Hon. Simone Billi, President of the Committee for Italians Worldwide.
We would like to thank Swiss Federalism for the organisation, the commercial partner Mach Star, the Comites of Zurich and St. Gallen for the patronage and the Liceo Artistico for the hospitality”. – declared Hon. Simone Billi, President of the Committee for Italians Worldwide.