{"id":96111,"date":"2021-04-20T20:46:05","date_gmt":"2021-04-20T20:46:05","guid":{"rendered":"https:\/\/swissfederalism.ch\/ipi-e-industria-svizzera-dellesportazione-uniscono-le-forze\/"},"modified":"2022-02-15T09:18:59","modified_gmt":"2022-02-15T09:18:59","slug":"ipi-and-swiss-export-industry-join-forces","status":"publish","type":"post","link":"https:\/\/swissfederalism.ch\/en\/ipi-and-swiss-export-industry-join-forces\/","title":{"rendered":"IPI and Swiss export industry join forces"},"content":{"rendered":"

IPI and Swiss export industry join forces<\/h1>\n

In 2020, the Swiss Federal Institute of Intellectual Property (IPI) acted in 280 cases of infringement of “Swissness” legislation, but now there are new instruments<\/em><\/h3>\n

In 2020, the Swiss Federal Institute of Intellectual Property (IPI) took action in 280 cases of infringement of the “Swissness” legislation.
\nIf the violation involves the Swiss coat of arms, the IPI systematically intervenes and has the goods destroyed at customs.
\nTo better represent the interests of the Swiss economy in the fight against abuse abroad, private and public actors have joined together in a new association.<\/p>\n

Counterfeiting costs Switzerland 4.5 billion a year<\/strong><\/a>
\nThere is a Swiss AOC at the European Patent Organization<\/strong><\/a>
\nSwiss monuments? A “hidden” treasure to be enhanced…<\/strong><\/a><\/p>\n

Since January 1, 2017, legal regulations have been in effect for products and services that manufacturers wish to mark with an indication of Swiss origin, such as the Swiss cross, the designation “Swiss made” or other.
\nThese rules are intended to protect the “Swiss brand” from misuse and to ensure the competitive advantage of companies producing in the Swiss Confederation in the long term.<\/p>\n

\"Alcuni
Alcuni marchi dello ‘Swiss Made’<\/figcaption><\/figure>\n
\"Alcuni
Alcuni marchi dello ‘Swiss Made’<\/figcaption><\/figure>\n
\"Alcuni
Alcuni marchi dello ‘Swiss Made’<\/figcaption><\/figure>\n
\"Alcuni
Some ‘Swiss Made’ brands<\/figcaption><\/figure>\n

Swissness” legislation brings the country CHF 1.4 billion<\/h4>\n

Every year, the “Swissness” legislation earns the Swiss national economy 1.4 billion francs. Opportunists also profit from this, both in Switzerland and abroad.
\nAfter a decline in previous years, the number of violations of the “Swissness” legislation reached record levels in 2020. The IPI intervened in 280 cases.
\nIncreasingly, reports are coming from the population who see Swiss origin as a collective asset and are annoyed by the misuse of the Swiss cross.<\/p>\n

Studie Die Rechtsdurchsetzung von Swissness im In und Ausland Situation und Ausblick<\/a><\/strong><\/p>\n

Customs destroys goods marked with the Swiss coat of arms at the request of the IPI
\nBy law, the Swiss coat of arms may only be used by the Confederation and – unlike the Swiss cross – may not be used for commercial purposes.
\nAt the request of the IPI, customs seizes goods bearing the Swiss coat of arms and destroys them.
\nSince the introduction of the “Swissness” legislation, this procedure has led to the destruction of ten consignments.
\nIn cooperation with the Federal Customs Administration, abuses of the “Swissness” legislation in Switzerland are thus effectively curbed.<\/p>\n

\"Una
A map of Switzerland dotted with flags<\/figcaption><\/figure>\n

Close alliance to protect the “Swiss brand<\/h4>\n

What goes well at home must work even better abroad, where joining forces is indispensable to implement “Swissness” legislation, as confirmed by a study published by the Federal Council in December 2020. Swiss laws only apply in Switzerland.
\nExporters of products, foodstuffs and services cannot benefit from the added value conferred by Swiss designations of source abroad if these are also used abroad by those who are not entitled to them.<\/p>\n

UEberblick Rechtsdurchsetzung Swissness durch das IGE Charts 2020<\/a><\/strong>
\nApplication de la legislation Swissness par l’IPI en 2020<\/a><\/strong>
\nApplicazione della legislazione Swissness da parte dell’IPI 2020<\/a><\/strong><\/p>\n

For years, trade associations, companies and the IPI have been independently combating misuse of the Swiss cross and the Swiss coat of arms.
\nIn order to monitor markets globally and to jointly build up know-how on country-specific instruments for combating misuse, the key players in the implementation of the “Swissness” legislation founded the association Swissness Enforcement.
\nAccording to the authors of the study on the implementation of the “Swissness” legislation, a collective effort is needed to preserve the value of Swiss indications of source.
\nThe surveyed users of Swiss indications of source welcome the public-private partnership Swissness Enforcement.<\/p>\n

\"Un
A barcode of the ‘Swiss made’ label<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

In 2020, the Swiss Federal Institute of Intellectual Property acted in 280 cases of violation of “Swissness” legislation, but now there are new tools<\/p>\n","protected":false},"author":3,"featured_media":94947,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[256,260,210,257],"tags":[398,404,263,581,261,706,408],"class_list":["post-96111","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy","category-highlights","category-magazine","category-switzerland","tag-federalism","tag-finance","tag-future","tag-income","tag-opportunities","tag-school","tag-science"],"_links":{"self":[{"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/posts\/96111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/comments?post=96111"}],"version-history":[{"count":3,"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/posts\/96111\/revisions"}],"predecessor-version":[{"id":130197,"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/posts\/96111\/revisions\/130197"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/media\/94947"}],"wp:attachment":[{"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/media?parent=96111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/categories?post=96111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/swissfederalism.ch\/en\/wp-json\/wp\/v2\/tags?post=96111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}